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AI AND ADVERTISING CREATIVITY

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Beyond the Hype: Big Data & AI Paris 2025 Tackles the Real Economic and Creative Stakes of AI

September 29, 2025
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Big Data & AI Paris 2025: Cédric Villani to Headline, Strategic Support for SMEs Announced

September 20, 2025
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Africa and Artificial Intelligence: A Creative and Economic Revolution in Motion

July 16, 2025
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From “Just Do It” to AI: When Advertising Speaks Louder Than Products

July 4, 2025
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Cannes Lions 2025: Africa Rises, Creativity Sharpens, Business Booms

June 24, 2025
Innovation

Artificial Intelligence

News

October 27, 2025

Local Councils in Gabon benefit from Decentralization

Meeting on October 23, 2025, the Council of Ministers adopted a major draft decree transferring powers and resources from the State to local authorities. This decision aims to concretize local governance and provide local authorities with the necessary means to better meet the needs of the population. This commitment notably provides for the creation of...
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October 25, 2025

ENEO embarks on Metre inspection campaign in Douala

The current operation concerns all households, businesses and small industries connected to Eneo’s low-voltage network, i.e. more than 600,000 of the company’s customers. From October 16 to December 31, 2025, Eneo customers in its Douala region will receive technical teams at their homes or places of business. The company responsible for distributing electricity in Cameroon...
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October 25, 2025

Cameroon – IMF : Finance Minister calls for a new partnership better aligned with national priorities

The participation of Finance Minister Louis Paul Motaze and Economy Minister Alamine Ousmane Mey in the IMF Annual Meetings in Washington, D.C., from October 13 to 18, 2025, confirmed Cameroon’s credibility with its partners, while paving the way for a new cycle of cooperation based on the consolidation of reforms, fiscal sustainability, and productive investment....
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October 23, 2025

UBA Reaffirms Commitment to Youth Empowerment: 73 Cameroonians Join Its Workforce Through the GMAP Program

The United Bank for Africa (UBA) has reaffirmed its commitment to developing the next generation of African leaders through its prestigious Graduate Management Accelerated Program (GMAP), an intensive six-month initiative aimed at strengthening the technical and leadership skills of young professionals.At a vibrant graduation ceremony, UBA executives celebrated the new class of graduates who successfully...
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October 22, 2025

IMF warns against Excessive Tax Exceptions in Gabon

According to the October 2025 Regional Economic Outlook report, Gabon loses between 1.2% and 1.5% of its GDP through VAT exemptions, primarily in the oil, mining, and forestry sectors. The International Monetary Fund (IMF) warns of the impact of these tax breaks on the country’s ability to mobilize domestic resources and finance its public infrastructure,...
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October 22, 2025

CEMAC Banks to receive 750 Billion FCFA from BEAC this week

Faced with a growing demand for liquidity and the pressure on financing systems in the sub-region, the Bank of Central African States (BEAC) recently made an exceptional injection of 750 billion FCFA into banking circuits, during its latest call for tenders. This is the highest level recorded since 2019, up 50 billion CFA francs compared...
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