Ecobank Cluster CEMAC leaders met in Douala on 22-23 January 2025 to define the major strategic directions for the coming year. Under the theme “GTR VANGUARD”, this event combining strategic vision and leadership laid the foundations for a forward-thinking positioning in the banking sector in the CEMAC region.
For two days, the city of Douala, the economic capital of Cameroon, hosted the “CEMAC MD’S Offsite” leadership retreat, organized by Gwendoline Abunaw, Managing Director of Ecobank Cameroon and Head of Cluster CEMAC. This strategic event brought together the Managing Directors of CEMAC subsidiaries as well as members of the Ecobank Cameroon management committee. Discussions focused on a thorough assessment of 2024 performance, highlighting the successes achieved as well as the challenges encountered in a dynamic economic environment.
Ambitious targets to strengthen Ecobank’s leadership
At the end of this review, the participants developed an ambitious roadmap for 2025. The main objective is to position Ecobank as an undisputed leader in the banking sector in the CEMAC zone. The priorities identified include digital innovation, improving customer services and increasing financial inclusion in the region.
Leadership and inspiration at the heart of the event
Under the theme “GTR VANGUARD”, this retreat was also marked by inspiring interventions. Participants had the opportunity to listen to two emblematic figures: Célestin Tawamba, an influential industrialist, and Samuel Eto’o Fils, a legend of African football. These personalities shared their unique journeys and their vision of a conquering Africa, arousing admiration and motivation among the audience.
Art and leadership, an avant-garde combination
In an innovative spirit, the event took place in emblematic places such as the Anne Kadji and MAM art galleries. This alliance between art and leadership symbolized the avant-garde approach adopted by the CEMAC Cluster, thus reinforcing its strategic vision and its desire to promote a winning Africa.
The CEMAC MD’S Offsite retreat has laid the foundations for a promising future for Ecobank in the region. By combining analysis, ambition and inspiration, the CEMAC Cluster confirms its determination to meet the challenges of 2025 and position itself as a key player in the economic development of the sub-region.
